Entravision, a leading media and advertising technology company, is pleased to announce the appointment of Jamil Downey as ...

Discover how to find high-value mobile gaming users. Learn strategies to balance marketing costs, user value, and revenue ...

The highly anticipated App Promotion Summit London is set to make a dynamic return to The Brewery on Thursday, April 24th, ...

Can relevant advertising and consumer privacy co-exist? Absolutely. More importantly, consumers know they can — and demand ...

Marketing Mix Modeling (aka MMM) is a forecasting methodology used by marketers to assess the impact of various app marketing tactic scenarios on product sales. To build a Marketing Mix Model, ...

This section hosts the affiliate networks that support the most popular among publishers commission type – CPM (stands for Cost Per Mile / thousand views). This is the most appealing compensation ...

The finance app industry is a multi-sector behemoth with thousands of businesses new and old trying to make financial ...

Re-engaging iOS users remains one of the most effective ways to generate in-app revenue,  even after the rollout of Apple’s ...

This section features affiliate networks that support the COD (Cash-on-delivery) commission type. With this model, offers take place as soon as a customer completes the purchase via telephone. For ...

This guide will cover everything from being a health affiliate, how you stand to benefit from getting involved, and how to choose the best health affiliate networks. Health affiliate networks connect ...